Black Entrepreneur Blueprint 527 - Jay Jones - The Three Missing Essential Elements That Will Transform Your Business And Your Life

[00:00:12] [SPEAKER_00]: Welcome to BLACK ENTREPRENEUR BLUEPRINT, the number one podcast and resource for BLACK

[00:00:18] [SPEAKER_00]: ENTREPRENEURS.

[00:00:19] [SPEAKER_00]: I'm your host Jay Jones and BLACK ENTREPRENEUR BLUEPRINT was created specifically to educate

[00:00:25] [SPEAKER_00]: and inspire BLACK ENTREPRENEURS to launch, build and grow successful sustainable businesses.

[00:00:32] [SPEAKER_00]: Join us as we help building economic power base in the worldwide black community by

[00:00:38] [SPEAKER_00]: building and supporting black owned businesses.

[00:00:41] [SPEAKER_00]: If you're currently an entrepreneur or want to be an entrepreneur, you're invited to join

[00:00:46] [SPEAKER_00]: us each and every week here at BLACK ENTREPRENEUR BLUEPRINT.

[00:00:50] [SPEAKER_00]: Welcome to the BEB family and get ready to elevate your entrepreneur IQ.

[00:00:59] [SPEAKER_00]: Welcome to the BLACK ENTREPRENEUR BLUEPRINT episode number 527.

[00:01:06] [SPEAKER_00]: I'm your host Jay Jones and today we have another outstanding and informative show in store

[00:01:12] [SPEAKER_00]: for you.

[00:01:13] [SPEAKER_00]: Today's show topic is titled The Three Missing Essential Elements That Will Transform Your

[00:01:19] [SPEAKER_00]: Business And Your Life.

[00:01:21] [SPEAKER_00]: The Three Missing Essential Elements That Will Transform Your Business And Your Life.

[00:01:27] [SPEAKER_00]: Now we know as entrepreneurs guys it's tough to be super successful and on today's

[00:01:33] [SPEAKER_00]: show I'm going to reveal the critical components, three of them that many entrepreneurs overlook

[00:01:39] [SPEAKER_00]: that it can actually propel your business and your life to unprecedented heights.

[00:01:46] [SPEAKER_00]: Now before we get to today's show content I just want to share a few things with the

[00:01:51] [SPEAKER_00]: BLACK ENTREPRENEUR BLUEPRINT family.

[00:01:53] [SPEAKER_00]: First and foremost I want to welcome all first time listeners to BLACK ENTREPRENEUR

[00:01:57] [SPEAKER_00]: BLUEPRINT.

[00:01:58] [SPEAKER_00]: Welcome to the BEB family.

[00:02:00] [SPEAKER_00]: Please stick around until the end of today's broadcast and I'm going to share all my social

[00:02:04] [SPEAKER_00]: media contact information and resource links such as the link to the new website BLACK

[00:02:11] [SPEAKER_00]: ENTREPRENEUR BLUEPRINT.com.

[00:02:13] [SPEAKER_00]: Now the website has been revised and revamped and please make sure you take advantage

[00:02:18] [SPEAKER_00]: of it because we have all types of resources to help you elevate your entrepreneur IQ.

[00:02:24] [SPEAKER_00]: Click the learn tab and then you'll see the drop down and there are all types of free resources

[00:02:30] [SPEAKER_00]: about scaling your business, marketing, e-commerce, entrepreneurship.

[00:02:35] [SPEAKER_00]: Everything is designed to elevate your entrepreneur IQ so make sure you go to and utilize BLACK

[00:02:42] [SPEAKER_00]: ENTREPRENEUR BLUEPRINT.com.

[00:02:44] [SPEAKER_00]: Now let's get ready for today's show content.

[00:02:47] [SPEAKER_00]: So today we're going to talk about the three missing essential elements that will

[00:02:52] [SPEAKER_00]: transform your business and your life.

[00:02:55] [SPEAKER_00]: So on today's show guys I'm going to give you three essential elements that most ultra

[00:02:59] [SPEAKER_00]: successful businesses have that many failing or unsuccessful businesses don't have.

[00:03:05] [SPEAKER_00]: Now what we're going to do is we're going to discuss and dissect these essential elements

[00:03:09] [SPEAKER_00]: and I'm going to show you how you can implement them in your business today.

[00:03:14] [SPEAKER_00]: Now what I'm about to tell you is I'm not saying that you can't be successful

[00:03:19] [SPEAKER_00]: without these three elements but if you do have them in your business I guarantee that

[00:03:24] [SPEAKER_00]: your entrepreneurial journey will be much smoother and you'll be aligned for success.

[00:03:30] [SPEAKER_00]: And that's the key word we're going to come back to alignment or being aligned with your

[00:03:35] [SPEAKER_00]: business.

[00:03:36] [SPEAKER_00]: Now let's start out with essential element number one.

[00:03:41] [SPEAKER_00]: You love what you do.

[00:03:43] [SPEAKER_00]: Sounds kind of simple but it's true.

[00:03:45] [SPEAKER_00]: You love what you do.

[00:03:47] [SPEAKER_00]: Many people actually chase the money and not the purpose.

[00:03:51] [SPEAKER_00]: They're chasing paper and not purpose.

[00:03:53] [SPEAKER_00]: And when you can align your business with something that you love it allows you to

[00:03:57] [SPEAKER_00]: persevere when things get tough because you enjoy what you're actually doing.

[00:04:02] [SPEAKER_00]: So as a serial entrepreneur for over 25 years and a business coach guys I've seen it

[00:04:08] [SPEAKER_00]: time and time again where people are chasing the paper versus chasing their purpose.

[00:04:14] [SPEAKER_00]: They're doing something for the money and they're not doing something that they love.

[00:04:19] [SPEAKER_00]: And I understand sometimes it's a money grab.

[00:04:22] [SPEAKER_00]: You know you have low hanging fruit and you decide guess what I can make this money.

[00:04:26] [SPEAKER_00]: Let me go ahead and just do this start this business or provide this service

[00:04:30] [SPEAKER_00]: and I'm going to go grab that paper.

[00:04:33] [SPEAKER_00]: Understood get it but what I'm telling you is guys that only lasts a certain

[00:04:38] [SPEAKER_00]: period of time as you continue on your entrepreneurial journey it can become

[00:04:43] [SPEAKER_00]: a drag.

[00:04:44] [SPEAKER_00]: Now you probably a lot of people if I were in a room with you guys right now

[00:04:50] [SPEAKER_00]: and I asked you to raise your hand and there were 100 people in the room and I

[00:04:54] [SPEAKER_00]: said how many people actually don't like the business that they created.

[00:04:58] [SPEAKER_00]: I guarantee you over 50% will say that they have.

[00:05:02] [SPEAKER_00]: And many times we create this monster that's not really aligned with what we

[00:05:07] [SPEAKER_00]: want to do or with what we love to do.

[00:05:10] [SPEAKER_00]: OK so you have to understand one of the essential elements guys is loving

[00:05:15] [SPEAKER_00]: what you do now as an entrepreneur we have many different facets that we have

[00:05:20] [SPEAKER_00]: to deal with and everything we do as an entrepreneur we're not going to love

[00:05:24] [SPEAKER_00]: right but if you can eliminate those things and either pass them off to

[00:05:29] [SPEAKER_00]: somebody else or minimize them or even make it easier by using

[00:05:33] [SPEAKER_00]: technology that's great but if you love what you do guys you're going

[00:05:38] [SPEAKER_00]: to persevere when things get tough.

[00:05:41] [SPEAKER_00]: Now here's a real life example when you have a business that you're just

[00:05:45] [SPEAKER_00]: chasing the paper and not your purpose when things get hard what do people

[00:05:49] [SPEAKER_00]: tend to do?

[00:05:51] [SPEAKER_00]: What does human nature say?

[00:05:52] [SPEAKER_00]: You know what I'm tired of this let's look for a path of least resistance.

[00:05:57] [SPEAKER_00]: So what happens is when you're doing something just for the money a lot

[00:06:01] [SPEAKER_00]: of times when it gets hard you're going to leave that and then you're

[00:06:04] [SPEAKER_00]: going to have to jump to something else that doesn't work you're going

[00:06:07] [SPEAKER_00]: to jump to another business opportunity or whatever and if you're tired of

[00:06:11] [SPEAKER_00]: doing that guys essential element number one is you want to love what you do.

[00:06:17] [SPEAKER_00]: So for example with me I love helping entrepreneurs become successful

[00:06:22] [SPEAKER_00]: and I do this number one through the podcast and also through my private

[00:06:27] [SPEAKER_00]: coaching it fulfills me because I'm helping people move from A to B

[00:06:33] [SPEAKER_00]: and I'm helping them live their dream.

[00:06:35] [SPEAKER_00]: So I'll do this for free actually the podcast obviously I didn't make any

[00:06:39] [SPEAKER_00]: money from the podcast for about two to three years because I didn't do it

[00:06:44] [SPEAKER_00]: to make money.

[00:06:45] [SPEAKER_00]: I did it because I loved it.

[00:06:47] [SPEAKER_00]: I wanted to share my experiences with the B E B family positive and negative

[00:06:52] [SPEAKER_00]: because if you've listened to the show for any period of time I've talked

[00:06:55] [SPEAKER_00]: about this numerous amounts of times.

[00:06:57] [SPEAKER_00]: I've almost lost it all twice but I was blessed to be able to come back

[00:07:01] [SPEAKER_00]: and build two separate multi million dollar businesses after each potential loss.

[00:07:08] [SPEAKER_00]: So do what you love so you want to be able to love what you do.

[00:07:13] [SPEAKER_00]: So if you can find a way to monetize that that's the beauty about entrepreneurship

[00:07:19] [SPEAKER_00]: and I'm not saying guys that you can't make money doing something

[00:07:23] [SPEAKER_00]: that you don't love I've been there done that now for me personally

[00:07:28] [SPEAKER_00]: I enjoy the business of building businesses.

[00:07:31] [SPEAKER_00]: So when I start a new business that's I love doing that.

[00:07:35] [SPEAKER_00]: Oh man how am I going to get some traction here?

[00:07:38] [SPEAKER_00]: How am I going to get into this market?

[00:07:40] [SPEAKER_00]: What is it going to take?

[00:07:42] [SPEAKER_00]: So I enjoy the business of building businesses.

[00:07:45] [SPEAKER_00]: You know but number one I always want to focus on and help my people.

[00:07:50] [SPEAKER_00]: Number one.

[00:07:51] [SPEAKER_00]: So like I said I love helping entrepreneurs become successful

[00:07:56] [SPEAKER_00]: by doing private coaching by the podcast by all the ecosystem

[00:08:01] [SPEAKER_00]: with black entrepreneur blueprint be it the online courses, the books,

[00:08:05] [SPEAKER_00]: the website everything about the ecosystem is to help elevate your

[00:08:10] [SPEAKER_00]: entrepreneur IQ and make you into a better entrepreneur.

[00:08:15] [SPEAKER_00]: So that's essential element number one.

[00:08:18] [SPEAKER_00]: You love what you do and most businesses don't have that element.

[00:08:23] [SPEAKER_00]: Most entrepreneurs don't necessarily love what they do.

[00:08:27] [SPEAKER_00]: So you have to understand this is what takes you or allows you to

[00:08:31] [SPEAKER_00]: transform your business and your life.

[00:08:33] [SPEAKER_00]: And I talked about the word alignment and we're going to talk more

[00:08:37] [SPEAKER_00]: about that later on in today's episode.

[00:08:40] [SPEAKER_00]: So essential element number one you love what you do.

[00:08:43] [SPEAKER_00]: Before I move to element number two you want to identify

[00:08:47] [SPEAKER_00]: the things that you love to do guys.

[00:08:49] [SPEAKER_00]: Keep it super simple.

[00:08:51] [SPEAKER_00]: You may love to cook.

[00:08:52] [SPEAKER_00]: You may like writing.

[00:08:54] [SPEAKER_00]: You may like starting businesses.

[00:08:55] [SPEAKER_00]: You may like playing pickleball.

[00:08:57] [SPEAKER_00]: So don't discriminate when you start writing down the things that

[00:09:01] [SPEAKER_00]: you love to do.

[00:09:02] [SPEAKER_00]: We're going to put this all together and get the monetization out of it.

[00:09:05] [SPEAKER_00]: Okay.

[00:09:06] [SPEAKER_00]: So what you want to do is identify the things that you love to do.

[00:09:11] [SPEAKER_00]: Things that you would do for free.

[00:09:13] [SPEAKER_00]: Okay.

[00:09:14] [SPEAKER_00]: So that's essential element number one.

[00:09:17] [SPEAKER_00]: You love what you do.

[00:09:18] [SPEAKER_00]: Essential element number two.

[00:09:20] [SPEAKER_00]: You're good at what you do.

[00:09:22] [SPEAKER_00]: All right.

[00:09:23] [SPEAKER_00]: Loving something doesn't mean that you're good at it.

[00:09:25] [SPEAKER_00]: Right.

[00:09:26] [SPEAKER_00]: So I love to sing.

[00:09:28] [SPEAKER_00]: You know, I think I sound pretty good in the shower.

[00:09:31] [SPEAKER_00]: Right.

[00:09:31] [SPEAKER_00]: But if you ask my wife she's going to tell you something else.

[00:09:34] [SPEAKER_00]: I love to do it.

[00:09:36] [SPEAKER_00]: Right.

[00:09:36] [SPEAKER_00]: But I'm not good at it.

[00:09:38] [SPEAKER_00]: So number two essential element number two.

[00:09:41] [SPEAKER_00]: You're good at what you do.

[00:09:43] [SPEAKER_00]: Okay.

[00:09:44] [SPEAKER_00]: So for example, if you're a CPA and my CPA.

[00:09:47] [SPEAKER_00]: He loves doing taxes and he's good at what he does.

[00:09:52] [SPEAKER_00]: Okay.

[00:09:52] [SPEAKER_00]: So he loves doing taxes and he's good at what he does.

[00:09:56] [SPEAKER_00]: So you need to have some proficiency to be able to help other people out in your business.

[00:10:03] [SPEAKER_00]: So if you have a business that you're not providing a quality product or service, guess what?

[00:10:09] [SPEAKER_00]: You're not going to make any money.

[00:10:10] [SPEAKER_00]: Right.

[00:10:11] [SPEAKER_00]: It's just that simple.

[00:10:12] [SPEAKER_00]: So you have to have or have a propensity to be good at what you do.

[00:10:18] [SPEAKER_00]: So say you're a physical trainer, right?

[00:10:21] [SPEAKER_00]: And you come in and you're trying to train people and your five foot five, two hundred and seventy two pounds.

[00:10:29] [SPEAKER_00]: Right.

[00:10:30] [SPEAKER_00]: And you're a dude and you're talking about physical fitness.

[00:10:33] [SPEAKER_00]: You can't even get through the first set of exercises.

[00:10:35] [SPEAKER_00]: Right.

[00:10:36] [SPEAKER_00]: So you may love physical fitness, but you know, are you good at what you do?

[00:10:42] [SPEAKER_00]: Do you fit the part?

[00:10:43] [SPEAKER_00]: Do you have the experience?

[00:10:45] [SPEAKER_00]: Do you have the qualifications?

[00:10:46] [SPEAKER_00]: Are you certified, verified, bonafide?

[00:10:50] [SPEAKER_00]: All right.

[00:10:50] [SPEAKER_00]: You're good at what you do and what you have to watch out for today, guys.

[00:10:55] [SPEAKER_00]: There's all kind of what I call gurus out here trying to tell you or teach you how to do certain things,

[00:11:02] [SPEAKER_00]: selling courses, all types of stuff.

[00:11:05] [SPEAKER_00]: And they really not certified or verified or bonafide.

[00:11:08] [SPEAKER_00]: You got cats, you know, you know, the cool thing now was coming out the mud.

[00:11:14] [SPEAKER_00]: I learned this in jail.

[00:11:15] [SPEAKER_00]: I did that and there's nothing wrong with that.

[00:11:18] [SPEAKER_00]: But what I'm saying is when it comes to certain types of industries and businesses,

[00:11:22] [SPEAKER_00]: you need to have certifications.

[00:11:24] [SPEAKER_00]: There's a reason why you have to be certified to be a real estate agent.

[00:11:29] [SPEAKER_00]: There's a reason why you have to be certified to be a CPA certified public accountant.

[00:11:34] [SPEAKER_00]: There's a reason why you have to be certified to be a loan officer.

[00:11:39] [SPEAKER_00]: OK, there's certain things that you have to go through that certain criteria that you have to meet

[00:11:46] [SPEAKER_00]: in order to be qualified to teach something or to show people something.

[00:11:52] [SPEAKER_00]: So you can be good at what you do.

[00:11:55] [SPEAKER_00]: And if it doesn't have a certification behind it, then you need to have some proof.

[00:12:00] [SPEAKER_00]: Hey, these are people that I've helped.

[00:12:02] [SPEAKER_00]: This is what I've done in my own personal life, whatever it needs to be.

[00:12:07] [SPEAKER_00]: But you need to be good at what you do.

[00:12:09] [SPEAKER_00]: Loving something doesn't mean you're good at something.

[00:12:13] [SPEAKER_00]: And I remember a conversation I had with my mom years ago,

[00:12:18] [SPEAKER_00]: one of my good friends, nicest guy around, but he wasn't that sharp with the books.

[00:12:25] [SPEAKER_00]: Right? You know, good common sense, but he wasn't sharp with the books.

[00:12:29] [SPEAKER_00]: And he knew it and his parents knew it.

[00:12:31] [SPEAKER_00]: And his mom was talking to my mom and my buddy loved animals.

[00:12:37] [SPEAKER_00]: And she said to my mom, you know, I think I'm not going to call his name out

[00:12:42] [SPEAKER_00]: because I hope he ain't listening.

[00:12:43] [SPEAKER_00]: But I think, you know, such and such, you know, I told him he'd be a great veterinarian.

[00:12:48] [SPEAKER_00]: And my mom said, you know, I don't I don't mean to sound rude.

[00:12:53] [SPEAKER_00]: But do you think he'll have the the capacity

[00:12:57] [SPEAKER_00]: in terms of going to school, getting his vet degree and all of that.

[00:13:01] [SPEAKER_00]: Now he loved dogs and he loved animals.

[00:13:04] [SPEAKER_00]: But guess what?

[00:13:05] [SPEAKER_00]: He wasn't going to have that capacity to be a veterinarian.

[00:13:09] [SPEAKER_00]: Now he could be a dog trainer or something else,

[00:13:11] [SPEAKER_00]: but you have to understand you have to be good at what you do.

[00:13:16] [SPEAKER_00]: Just because you love something doesn't mean you're good at it.

[00:13:20] [SPEAKER_00]: Right? As I gave you the example of me singing in the shower,

[00:13:23] [SPEAKER_00]: I think I sound real good.

[00:13:25] [SPEAKER_00]: Right? Especially when the water's on because it drowns out my voice.

[00:13:29] [SPEAKER_00]: Right? So we're talking about the three missing essential elements

[00:13:34] [SPEAKER_00]: that will transform your business and your life.

[00:13:37] [SPEAKER_00]: Element number one, you love what you do.

[00:13:41] [SPEAKER_00]: Essential element number two, you're good at what you do.

[00:13:45] [SPEAKER_00]: All right. So you want to identify your gifts.

[00:13:48] [SPEAKER_00]: What are your gifts?

[00:13:50] [SPEAKER_00]: My buddy didn't have the gift of a book study

[00:13:54] [SPEAKER_00]: in terms of the capacity to get a veterinary degree.

[00:13:59] [SPEAKER_00]: That's just the truth.

[00:14:01] [SPEAKER_00]: I hear people tell kids all the time, you can be whatever you want to be.

[00:14:06] [SPEAKER_00]: I never told my kids that because it's not true.

[00:14:10] [SPEAKER_00]: You may want to be a pro basketball player.

[00:14:12] [SPEAKER_00]: Right? Guess what?

[00:14:14] [SPEAKER_00]: You're not that good and the chances are you're not going to make it.

[00:14:17] [SPEAKER_00]: So I'm not going to say don't don't go after your dream.

[00:14:21] [SPEAKER_00]: But guess what?

[00:14:22] [SPEAKER_00]: You can't do everything that you want to do.

[00:14:25] [SPEAKER_00]: You can be whatever you want to be.

[00:14:27] [SPEAKER_00]: It's just not how the world works.

[00:14:29] [SPEAKER_00]: But what you can do is identify your gifts.

[00:14:34] [SPEAKER_00]: And I've had this conversation with both of my daughters before about your gifts.

[00:14:39] [SPEAKER_00]: Your gifts are totally separate than everybody else's gifts.

[00:14:43] [SPEAKER_00]: Right? So don't look at what your friends are doing.

[00:14:46] [SPEAKER_00]: You know, your peers or somebody else.

[00:14:48] [SPEAKER_00]: They're on their own specific path.

[00:14:51] [SPEAKER_00]: They have their own journey that they have to walk.

[00:14:54] [SPEAKER_00]: You have your own journey.

[00:14:56] [SPEAKER_00]: So you want to identify your gifts.

[00:15:00] [SPEAKER_00]: The first thing we talked about was identifying the things that you love to do.

[00:15:04] [SPEAKER_00]: Things that you love.

[00:15:06] [SPEAKER_00]: The second thing is identify your gifts.

[00:15:08] [SPEAKER_00]: Everybody has different gifts.

[00:15:11] [SPEAKER_00]: So my oldest daughter, tremendous communicator.

[00:15:15] [SPEAKER_00]: She can write super well.

[00:15:17] [SPEAKER_00]: And she has a whole bunch of other talents.

[00:15:20] [SPEAKER_00]: Right now, now when it comes to athletics,

[00:15:23] [SPEAKER_00]: she was never one of the most physically gifted.

[00:15:27] [SPEAKER_00]: But the effort that she put into it allowed her to play at a higher level.

[00:15:31] [SPEAKER_00]: My younger daughter has different talents.

[00:15:34] [SPEAKER_00]: She's a little more creative.

[00:15:36] [SPEAKER_00]: She's a little more out.

[00:15:39] [SPEAKER_00]: Well, I'm not going to say out going, but a little more vivacious.

[00:15:42] [SPEAKER_00]: She's dabbling right now in in acting.

[00:15:46] [SPEAKER_00]: And it's something that she wants to do.

[00:15:49] [SPEAKER_00]: So you have to identify your gifts and everybody has different gifts.

[00:15:54] [SPEAKER_00]: So if you're listening to this, you never live by what another man.

[00:15:58] [SPEAKER_00]: And when I say man, I mean man or woman, what another man's or woman's path is.

[00:16:03] [SPEAKER_00]: You go and you blaze your own trail based on what you love to do

[00:16:09] [SPEAKER_00]: and what you're good at, what your gifts are.

[00:16:11] [SPEAKER_00]: OK, so understand that.

[00:16:14] [SPEAKER_00]: And we're talking about the three missing essential elements

[00:16:16] [SPEAKER_00]: that will transform your business and your life.

[00:16:19] [SPEAKER_00]: And I'm going to give you another real life story towards the end of today's segment.

[00:16:24] [SPEAKER_00]: Now, essential element number three,

[00:16:27] [SPEAKER_00]: people are willing to pay you for what you do.

[00:16:30] [SPEAKER_00]: So the question is, do people value your product or service

[00:16:35] [SPEAKER_00]: to the point that they'll pay you a fair price for it?

[00:16:38] [SPEAKER_00]: OK, I mentioned my buddy who's a CPA.

[00:16:41] [SPEAKER_00]: Number one, he loves to do taxes.

[00:16:44] [SPEAKER_00]: Number two, he's good at it.

[00:16:46] [SPEAKER_00]: And number three, people are willing to pay him for what he does.

[00:16:52] [SPEAKER_00]: So as we talked over, I think it was last weekend,

[00:16:55] [SPEAKER_00]: he was like, man, I love what I do.

[00:16:57] [SPEAKER_00]: I talked to another good friend of mine, family member, basically a damn near family member.

[00:17:03] [SPEAKER_00]: And I was asking and I was like, yo, when you going to retire?

[00:17:07] [SPEAKER_00]: And she was like, you know what?

[00:17:08] [SPEAKER_00]: I love what I do so much.

[00:17:09] [SPEAKER_00]: I don't even think about retiring.

[00:17:12] [SPEAKER_00]: She said, I just enjoy everything that I do and she's in the HR field.

[00:17:16] [SPEAKER_00]: And so being in that position, guys,

[00:17:19] [SPEAKER_00]: is something that will transform your business and your life.

[00:17:23] [SPEAKER_00]: So when we talk about essential element number three,

[00:17:26] [SPEAKER_00]: that people are willing to pay you for what you do.

[00:17:29] [SPEAKER_00]: Once again, it is are they going to pay you a fair price?

[00:17:34] [SPEAKER_00]: And when it comes to actually people paying you,

[00:17:37] [SPEAKER_00]: a lot of times you got to ask yourself,

[00:17:40] [SPEAKER_00]: are you solving a problem for them?

[00:17:42] [SPEAKER_00]: OK, people pay to get their problems solved.

[00:17:45] [SPEAKER_00]: Are you making them feel better? Right?

[00:17:49] [SPEAKER_00]: So if you're a therapist or whatever and you're helping people work through traumatic,

[00:17:53] [SPEAKER_00]: you know, traumatic events that that were in their lives, all right?

[00:17:57] [SPEAKER_00]: What are they paying you for?

[00:18:00] [SPEAKER_00]: And so the beauty of this is, guys,

[00:18:03] [SPEAKER_00]: people always ask me, is it better to follow your passion?

[00:18:07] [SPEAKER_00]: Or to solve a problem?

[00:18:10] [SPEAKER_00]: And to me, it's the intermingling of both.

[00:18:13] [SPEAKER_00]: You find something that you're passionate about

[00:18:16] [SPEAKER_00]: and you help people solve a problem in that area.

[00:18:20] [SPEAKER_00]: For example, we're talking about a central element number or number one.

[00:18:25] [SPEAKER_00]: You love what you do.

[00:18:27] [SPEAKER_00]: Central element number two, you're good at what you do.

[00:18:30] [SPEAKER_00]: A central element number three,

[00:18:32] [SPEAKER_00]: people are willing to pay you for what you do.

[00:18:34] [SPEAKER_00]: For example, with me, Black entrepreneur blueprint,

[00:18:38] [SPEAKER_00]: the podcast, the ecosystem, say to online courses.

[00:18:41] [SPEAKER_00]: I love what I do helping my people move their business from point A to B.

[00:18:47] [SPEAKER_00]: A central element number two, I'm good at what I do

[00:18:50] [SPEAKER_00]: because I'm a serial entrepreneur myself for 25 plus years.

[00:18:53] [SPEAKER_00]: And I'm able to lend my experiences positive and negative

[00:18:58] [SPEAKER_00]: to my coaching students to help them alleviate some of the bumps

[00:19:03] [SPEAKER_00]: that I went through as an entrepreneur.

[00:19:05] [SPEAKER_00]: An element number four, people are willing to pay me for what I do.

[00:19:10] [SPEAKER_00]: I have my individual coaching is $500 an hour

[00:19:15] [SPEAKER_00]: unless you go on a longer plan and we create a plan

[00:19:18] [SPEAKER_00]: where it's a little bit less expensive,

[00:19:20] [SPEAKER_00]: but people are willing to pay me for what I do.

[00:19:24] [SPEAKER_00]: Now, one of the beauties of that individual coaching I have is

[00:19:28] [SPEAKER_00]: I kind of pared that down because I'm trying to get away

[00:19:32] [SPEAKER_00]: from the dollars for hours type component.

[00:19:36] [SPEAKER_00]: And so right now, I only take five or four to five coaching clients

[00:19:41] [SPEAKER_00]: each quarter.

[00:19:43] [SPEAKER_00]: And so before I was taking seven, eight, ten,

[00:19:46] [SPEAKER_00]: and it just got to the point where I couldn't handle it.

[00:19:48] [SPEAKER_00]: But I hit all three essential elements.

[00:19:51] [SPEAKER_00]: I love what I did.

[00:19:53] [SPEAKER_00]: I was good at what I do and people are willing to pay me for what I do.

[00:19:58] [SPEAKER_00]: So when you put all of that together, guys, that's called alignment.

[00:20:03] [SPEAKER_00]: And I mentioned that earlier before, alignment.

[00:20:06] [SPEAKER_00]: You want to be aligned with how you're built.

[00:20:10] [SPEAKER_00]: Remember, identify the things that you love to do.

[00:20:14] [SPEAKER_00]: Identify your gifts.

[00:20:16] [SPEAKER_00]: And then you got to find out and put it together.

[00:20:19] [SPEAKER_00]: What, you know, what people are going to pay you for.

[00:20:22] [SPEAKER_00]: And it's funny because I have this written on my desk.

[00:20:25] [SPEAKER_00]: I have a big placard that says, do something that you love.

[00:20:29] [SPEAKER_00]: Do something you're good at.

[00:20:31] [SPEAKER_00]: Do something people will pay you for.

[00:20:33] [SPEAKER_00]: And when you put all of those together, it's just like pinpoint and monetize

[00:20:37] [SPEAKER_00]: your genius, my online course.

[00:20:39] [SPEAKER_00]: You put all of that together, guys, when you're living in that genius

[00:20:43] [SPEAKER_00]: or you're living like this with these three essential elements in your business,

[00:20:48] [SPEAKER_00]: then this is something, guys, that'll be able to transform your business

[00:20:52] [SPEAKER_00]: and your life.

[00:20:54] [SPEAKER_00]: I'm telling you, and we're going to get more in depth about that in a minute.

[00:20:58] [SPEAKER_00]: Now, before we get into the last segment of the show, guys,

[00:21:00] [SPEAKER_00]: let me share all my social media contact information and resource links.

[00:21:05] [SPEAKER_00]: So I mentioned at the top of the show, guys, we revamped and revised the website.

[00:21:09] [SPEAKER_00]: We have all types of free content on there.

[00:21:12] [SPEAKER_00]: Go to black entrepreneur blueprint dot com.

[00:21:14] [SPEAKER_00]: Hit the learn tab and we have all types of resources

[00:21:18] [SPEAKER_00]: about e-commerce marketing, scaling your business.

[00:21:21] [SPEAKER_00]: Mindset everything you need to elevate your entrepreneur IQ.

[00:21:26] [SPEAKER_00]: So go to black entrepreneur blueprint dot com.

[00:21:29] [SPEAKER_00]: Now, if you want to get in contact with me, anything long family,

[00:21:32] [SPEAKER_00]: hit me on my email, J Jones at black entrepreneur blueprint dot com.

[00:21:37] [SPEAKER_00]: That's J A Y J O and yes at black entrepreneur blueprint dot com.

[00:21:43] [SPEAKER_00]: Facebook, black entrepreneur blueprint Instagram.

[00:21:46] [SPEAKER_00]: I have two I G accounts guys.

[00:21:48] [SPEAKER_00]: The first one is J Jones for real.

[00:21:50] [SPEAKER_00]: J A Y J O and yes, the number four are E a L second one is black entrepreneur

[00:21:56] [SPEAKER_00]: blueprint dot com Twitter.

[00:21:58] [SPEAKER_00]: You can hit me at J Jones zero zero one J A Y J O and yes zero zero one.

[00:22:05] [SPEAKER_00]: LinkedIn connect with me there.

[00:22:06] [SPEAKER_00]: Just type in J Jones black entrepreneur blueprint connect with me there.

[00:22:11] [SPEAKER_00]: YouTube, make sure you go to the YouTube channel and subscribe guys.

[00:22:15] [SPEAKER_00]: We have additional content on YouTube that is not on the show.

[00:22:19] [SPEAKER_00]: Just go to YouTube and type in black entrepreneur blueprint.

[00:22:22] [SPEAKER_00]: Hit that subscribe button and make sure that you get all of the new content

[00:22:27] [SPEAKER_00]: that comes out also for your first time listeners, we drop a new episode every

[00:22:33] [SPEAKER_00]: Monday morning, 5 a.m. Eastern Standard Time on all your major

[00:22:37] [SPEAKER_00]: podcast platforms and YouTube.

[00:22:40] [SPEAKER_00]: So make sure you hit that subscribe button wherever you're listening to

[00:22:43] [SPEAKER_00]: this or watching this so you'll get notified when the new episodes drop.

[00:22:48] [SPEAKER_00]: Now, let's get back to the last segment of the show.

[00:22:52] [SPEAKER_00]: And today we're talking about the three missing essential elements

[00:22:55] [SPEAKER_00]: that will transform your business and your life.

[00:22:58] [SPEAKER_00]: So I had a conversation with my youngest daughter a couple of weeks ago.

[00:23:02] [SPEAKER_00]: She's doing great in corporate America.

[00:23:05] [SPEAKER_00]: She's making great money.

[00:23:07] [SPEAKER_00]: She's out in Chicago.

[00:23:09] [SPEAKER_00]: She's enjoying life.

[00:23:10] [SPEAKER_00]: But she said to me, she said, dad, is this all there is to life?

[00:23:14] [SPEAKER_00]: Going to work every day and coming home.

[00:23:17] [SPEAKER_00]: And I said, well, that's a part of it.

[00:23:19] [SPEAKER_00]: I said, it seems like you don't feel fulfilled.

[00:23:22] [SPEAKER_00]: And she was like, dad, I don't think I can do this the rest of my life.

[00:23:25] [SPEAKER_00]: And I said, that's cool.

[00:23:27] [SPEAKER_00]: I said, you're young.

[00:23:28] [SPEAKER_00]: And I said a lot of times what happens is that you're going to find what

[00:23:32] [SPEAKER_00]: you want to do by doing things that you don't want to do.

[00:23:37] [SPEAKER_00]: OK, when you go to a job and you realize that, you know,

[00:23:41] [SPEAKER_00]: I don't like this about this job.

[00:23:43] [SPEAKER_00]: Maybe I'll find another job that's more suitable to me or more aligned with me.

[00:23:48] [SPEAKER_00]: So here's part of a text message that I sent to her after our conversation.

[00:23:53] [SPEAKER_00]: And I said, kiddo,

[00:23:54] [SPEAKER_00]: the universe will make way for your gifts.

[00:23:57] [SPEAKER_00]: And once you know and understand them,

[00:23:59] [SPEAKER_00]: your path will be lit for your journey.

[00:24:03] [SPEAKER_00]: Identify your gifts.

[00:24:04] [SPEAKER_00]: And once again, once you have that identification of your gifts,

[00:24:08] [SPEAKER_00]: you're on the way, guys, to being able to live in your genius.

[00:24:12] [SPEAKER_00]: Remember, a central element number one, you love what you do.

[00:24:17] [SPEAKER_00]: A central element number two, you're good at what you do.

[00:24:20] [SPEAKER_00]: An essential element number three,

[00:24:22] [SPEAKER_00]: people are willing to pay for what you do.

[00:24:24] [SPEAKER_00]: Here's something else that I sent to my daughter and I didn't write this,

[00:24:28] [SPEAKER_00]: but I found this and it says the meaning of life is to find your gift.

[00:24:32] [SPEAKER_00]: The purpose of life is to give it away.

[00:24:35] [SPEAKER_00]: It means in life when we know or understand what our best,

[00:24:39] [SPEAKER_00]: what we're best at doing, then we give it away.

[00:24:43] [SPEAKER_00]: OK, and that's something that once you can get to that point, guys,

[00:24:48] [SPEAKER_00]: that's a life changer, game changer for your business and your life.

[00:24:52] [SPEAKER_00]: And that's what we're talking about today.

[00:24:55] [SPEAKER_00]: The three missing essential elements

[00:24:57] [SPEAKER_00]: that will transform your business and your life in summary, guys,

[00:25:02] [SPEAKER_00]: do something you love, do something you're good at and do something

[00:25:06] [SPEAKER_00]: people will pay you for.

[00:25:08] [SPEAKER_00]: And I promise you your business and your life will transform.

[00:25:12] [SPEAKER_00]: You're working in alignment, guys.

[00:25:14] [SPEAKER_00]: You're not fighting nature.

[00:25:16] [SPEAKER_00]: You're not fighting your natural or innate self.

[00:25:19] [SPEAKER_00]: You're harvesting that that natural self in nature and you're monetizing it.

[00:25:24] [SPEAKER_00]: And it's just like pinpointing monetize your genius.

[00:25:27] [SPEAKER_00]: I'm really just rewording it.

[00:25:29] [SPEAKER_00]: Your genius is the intersection of your passion and your talent.

[00:25:33] [SPEAKER_00]: The problem is most people don't know how to monetize it.

[00:25:37] [SPEAKER_00]: So if you're interested in monetizing it,

[00:25:40] [SPEAKER_00]: make sure you go to the website, blackentrepreneurblueprint.com.

[00:25:44] [SPEAKER_00]: You can hit pinpoint and monetize your genius,

[00:25:47] [SPEAKER_00]: which is one of our most popular online workshops.

[00:25:50] [SPEAKER_00]: And you can actually get to the point

[00:25:52] [SPEAKER_00]: where you can transform your business or your life.

[00:25:56] [SPEAKER_00]: There are tons of entrepreneurs out here that are making money.

[00:25:59] [SPEAKER_00]: But the question is, are you being fulfilled while you're making that money?

[00:26:05] [SPEAKER_00]: Or are you making money in spite of the lack of fulfillment?

[00:26:09] [SPEAKER_00]: So I've done it both ways, guys.

[00:26:11] [SPEAKER_00]: Sometimes you got to go grab that paper and then you try to figure out the rest.

[00:26:16] [SPEAKER_00]: But after a while, when you can align everything up with your nature,

[00:26:20] [SPEAKER_00]: that's when you're working at your maximum efficiency.

[00:26:24] [SPEAKER_00]: That's when you're working at your best.

[00:26:25] [SPEAKER_00]: That's when you wake up in the morning, ready to go and get at it.

[00:26:30] [SPEAKER_00]: Go to your office, go start your work.

[00:26:33] [SPEAKER_00]: How many of you guys have gone to a business that you created and you couldn't stand it?

[00:26:38] [SPEAKER_00]: I'm raising my hand because I've created several businesses that I ended up detesting.

[00:26:43] [SPEAKER_00]: And that's not a good thing.

[00:26:45] [SPEAKER_00]: You get in business to make money and be fulfilled.

[00:26:48] [SPEAKER_00]: And in addition to that, obviously you're serving people.

[00:26:51] [SPEAKER_00]: Life is about service.

[00:26:53] [SPEAKER_00]: How do you serve?

[00:26:54] [SPEAKER_00]: Everybody has their own way to serve.

[00:26:57] [SPEAKER_00]: And once again, do something that you love, do something that you're good at and do

[00:27:03] [SPEAKER_00]: something people will pay you for.

[00:27:04] [SPEAKER_00]: And I promise you, you're going to transform your business and your life.

[00:27:10] [SPEAKER_00]: Now, I say this each and every week, guys, because it's true,

[00:27:13] [SPEAKER_00]: we get more and more downloads because of you, the BEB family.

[00:27:17] [SPEAKER_00]: I appreciate you guys so much.

[00:27:18] [SPEAKER_00]: Please continue to spread the word about the podcast, the ecosystem,

[00:27:23] [SPEAKER_00]: the online courses, the books.

[00:27:26] [SPEAKER_00]: Everything is designed to help you elevate your entrepreneur IQ.

[00:27:30] [SPEAKER_00]: Remember, it's not about me.

[00:27:32] [SPEAKER_00]: It's not about you.

[00:27:32] [SPEAKER_00]: It's about us.

[00:27:33] [SPEAKER_00]: It's about building an economic power base in a worldwide black community by

[00:27:37] [SPEAKER_00]: building and supporting black owned businesses.

[00:27:40] [SPEAKER_00]: Love you guys.

[00:27:41] [SPEAKER_00]: See you same time next week.

[00:27:43] [SPEAKER_00]: Peace.